The answer to this question can sometimes be complicated because of the wide range of services that are available on the internet that provide not only value, but contribute to the increase in sales, increase in customers and an increase in leads for any business.
SEO nowadays is all about relevancy and popularity. You need to become an authority within your field and the best way to do that is through your writing and web copy.
Theoretically, liking and sharing a page or photo is not going to cause you harm. However, these types of promotions are in direct violation of Facebook’s Page Rules and Regulations. The continued use of them by Facebook pages can and will result in that page being shut down. There goes all the hard work put in to build up a loyal following and strengthening the social engagement on the page.
If you are considering Website Development, the first thing you should do is sign up with as many social media websites as possible with your preferred account names. These account names should include your business names. This is particularly important for websites like Twitter where your account name is your displayed name. As time goes on, it will become more and more difficult for you to get the account name that you want. Reserve those names now.
Now, that is not to say that you shouldn’t use Social Networking for your business. By having a presence on sites like Digg, Facebook, and MySpace, you can establish a connection with some of your potential customers or clients. I realize that what I just said may sound like I’m contradicting myself but hear me out. You don’t need to pummel your fans or friends with sales pitches or special offers. Setup a page, and just put content up there.
Facebook is now the number one most trafficked website. Again, this is a great edge for entrepreneurs out there. There are several things and ways to use the site such as sharing news, uploading photos or links about your business with which can be viewed by the world. Networking is no longer merely just reaching to long-distance friends or families but also it has become a tool for marketing.
So, I created a seven-page document that details four easy steps on how to create a Facebook Page for your company or organization. I also include valuable tips and links to more information.